Diwali – The festival of darkness for some?
2 min read
This festival of lights & joy is pushing 1000s of households towards darkness!. 2020 has been tough for people all around the world. Covid, Job cuts, personal losses. It has been total chaos!
• During such difficult times people tend to look forward to Festivities to find some joy. Everyone was looking forward to Diwali, arguably India’s biggest festival. Diwali is synonymous with lights, sweets & of course, Firecrackers.
Let’s talk about the Firecracker Industry, a behemoth & underrated money-making industry. The Firecracker Industry is mainly dependent on Diwali where Sales Surge for obvious reasons.
Behemoth Firecracker Industry :
• Est. Revenues : ~₹5,000 Cr
• Employees: ~250,000
• Companies: ~100+
This year several states & NGT decided to ban firecrackers completely due to increasing pollution & possible surge in lung infections during the Covid times. Leaving intricacies of this decision aside for the wise men to decide, the ban was announced less than a week ago!
When every trader had stocked enough inventories, rented spaces & were all set to start their much-awaited operations, now face gloomy debts due to such poor timed decision! Banning crackers is debatable. But banning them at the 11th hour is a welcoming disaster with open arms.
Now, 1000s of traders face huge losses marched with uncertainty about their future. Was there a better way to handle this situation?
