How Dettol Became A Household Name In India. RB (Reckitt Benckiser), the English parent of Dettol had decided to market...
Marketing Dash
Building Sahi, Asan Fin Services Platform for Bharat. The Inspiring Story of Ex-PolicyBazaar Executive, Manish Kothari's venture Zfunds.in In the era of...
Looking forward to leverage the upsurge in mobile internet connection, PepsiCo India signs a pact with Bharti Airtel which goes...
Mondelez India is all set to foray into the breakfast cereal arena by rolling out the all-new ‘Bournvita Fills’. The...
A shift in consumption pattern has been observed from the month of March till this date. With Lockdown, more &...
COVID-19 lockdown has hindered the services and proper access to contraception which is slated to have an adverse impact on...
The power of brands can create a rich empire! Parachute & Saffola are the 2 brands that led Marico Limited...
Mysore Sandal Soap is a perfect example of "Aatmanirbhar Bharat". From holding a sweet spot in every Indian's heart to...
COVID-19 has dramatically altered the hiring landscape in India. Lay-offs, firings, furloughs dominate the headlines, thousands have been laid off...
There are many Indian Brands nowadays that are using AR Filters on Instagram. The quirky ‘2020 prediction for you’ or...